#teaparty #twisters #gop #tlot #tsot #palin12 #spwbt #sgp #tcot
American Patriot RED ALERT! Urgent!
12.18.2010 By CK Hunter
They are at it again!! The senate is trying to pass legislation regarding a compromise to immigration reform that will include carrying a national ID card. This will be the beginning of embedded RFID chips in the hand, as all the national ID cards will have embedded RFID chips in them. The insidious gradualism tactic of using creeping stealth legislation to insert RFID embedded ID cards into the mainstream of American life has to be identified, published and broadcasted by truth researchers, and stopped dead in it’s tracks. I will gladly die before I carry an RFID embedded national ID card.
Just like Michael Savage said: “Over my dead body!” I could not agree more! Sound off after you read this, and share this post, the video clips and wake up your friends and neighbors everywhere. Tell them to bury Washington D.C. with phone calls, emails, and feedback, saying NO to any sort of national ID card. This is now RED ALERT urgent.
Chase Kyla Hunter
- The Emirates National Identity Card. A fiasco. (fakeplasticsouks.blogspot.com)
- The National Tamper-Proof ID Card (lewrockwell.com)
- 3M Produces New Panama National ID Card (eon.businesswire.com)
- Afghanistan plans national electronic ID cards (nationalpost.com)
- Afghanistan moves ahead with plans for national electronic ID cards (engadget.com)
- Germany introduces national eID card – the beginning of a new application era? (silicontrust.wordpress.com)
- Major Security Contract Clinched: Infineon to Supply Next Generation of Security Controllers for German ID Cards, Europe’s Biggest ID Project (silicontrust.wordpress.com)
- Afghanistan Plans National Electronic ID Cards – Radio Free Europe (angryindian.blogspot.com)
- LaserCard Receives $2.2 Million Order for Secure ID Credentials for Saudi Arabia National ID Card Program (eon.businesswire.com)
- LaserCard-Manufactured U.S. Green Card “Sets New Standard for International Government ID Programs” According to Frost & Sullivan Report (eon.businesswire.com)
Copyright 2010 – 3010 By Chase Kyla Hunter, All Rights Reserved.
Winter 2011 Update:
The newest outrage is the Obama White House‘s brightest new idea of how they might cram a national ID smart card down America’s throats is to introduce the “national ID smart card” as an internet passport. The unthinkable commonly becomes routine with this administration. Yesterday news broke that the Obama White House wanted all bloggers to actually “register with the FED” which I find a laughable notion. Just like all their other nefarious plans to tacitly begin preparing the American population for RFID implantation, such as gradually and “innocently” using stealth social engineering to introduce these new RFID wristbands which are linked with FB [Facebook you now belong to Satan, congrats ] to unsuspecting teenagers, the Obama White House seems determined to force the American people to carry some sort of “national ID card” which is RFID enabled.
We already have RFID enable driver’s licenses and a social security card. We do not NEED to carry yet another form of mandatory identification. It’s all pretext. It’s all about the RFID global agenda, and the American people are just not that stupid. At least I hope they are not. Here’s what I wrote about RFID last year:
Even though Obama supporters, Pelosi and Reid are all hailing the passage of Obamacare as a victory, it spells their political doom come November 10th 2010. Americans spoke loud and clear in overwhelming numbers this past weekend that they oppose this legislation. Their will and wishes [a 70% majority of Americans opposed the bill] were flagrantly disregarded in one of the most arrogant moments of sheer political bulldozing of a majority’s voice that I can recall in my lifetime. Even though the bill has been passed into law, this battle is not over.
I continue to maintain that this battle is a war for the very heart and soul of a nation. It is not God’s Will that a tiny elite and political contingency in Washington D.C., guided by hidden CFR mandates, bulldoze the will of the American people. It will not stand, and the Obama presidency, as I see it, is now historically doomed over it. He will be a one term president, and in my own opinion, he should be impeached.
I’ve been writing and warning readers and American citizens and my neighbors everywhere about the heinous nature of human RFID microchipping plans for at least 3 years.
Last summer I identified elements hidden in the first Obamacare Plan that called for a biometric national healthcare identification number for every US citizen, a piece of legislation that has been intentionally crafted to lead, once again through the well known New World Order tactic that I call “insidious gradualism” to mandatory RFID chipping of all Americans.
I have suspected from the very beginning of Obama’s presidency that he was working under a CFR mandate to put the legislative elements in place that would attempt to “normalize” the idea of RFID chipping for American citizens, in an eventual conclusion that would commence with issuing a National Healthcare ID Card for all Americans under his health care overhaul. This process of “insidious gradualism” works by way of slowly psychologically acclimatizing the American public to the idea that carrying RFID embedded national healthcare cards is “normal”. Once people begin to “take the bait”, and accept that fact, then transferring the information embedded into the cards, onto an RFID chip and embedding that chip under the skin is the next step toward an eventual global fascist RFID hell on earth.
People might argue, as I am quite sure that the pro-Obama left will, that any connection made between a national healthcare ID card under obamacare and mandatory human RFID chipping is pure “hearsay”.
They are dead wrong. The process of gradually acclimatizing Americans to a national identification system [for nefarious purposes which would appear “benign” initially] was tried years ago under Bill Clinton‘s administration, and it was mentioned repeatedly under Bush W. regime, even as a national driver’s license. How quickly foolish and distracted Americans forget about these things. These events I mention from the past are not unrelated.
The NWO behind the scenes “puppet master crowd” has been trying to get Americans to accept the idea and actuality of a national identification system of some sort for at least 16 years, that I can recall. I started doing research and writing about the New World Order in 1991.
So none of this “national identification system” dialogue is new, except that the tone of the dialogue has now become quite urgent, as Americans struggle to understand why accepting a national healthcare overhaul must include also accepting an RFID embedded national healthcare ID card. The national healthcare card will lead to mandatory human RFID chipping.
I have a dire warning to make, and I must issue that warning now, while the dialogue is still open: since this heinous legislation has now been passed, if any provision of the Obamamcare bill includes any sort of mandatory national healthcare ID card in it, then we will have marched one more 100 mile leap, in one step, toward eventual human RFID chipping in America which will eventually become mandatory.
As American citizens we cannot allow this kind of legislation to remain in force. Orwellian laws must be overturned, and it will take courage, tenacity, due diligence, spiritual faith in God and sheer determined perseverance to overturn them. We are the American generation who have those spiritual qualities, and we are the generation who must use them to overturn this legislation. The people of the world who look to America as a spiritual guiding Light are all watching. We cannot let them down either.
The present overhaul of the American health care system cannot be used as tacit justification to cram a national healthcare Identification system down our throats that steps us ever closer to mandatory human RFID chipping.
I MUST reiterate something here. HEAR THIS: I don’t care what I am called, who calls me out, who does the name calling, who ridicules me, or what they say.
My soul HAS SEEN in visions of our future what the hidden global elites intend to do to human populations under mandatory human RFID chipping, and others like Aaron Russo have seen it too.
Aaron Russo was close friends with Nicholas Rockefeller for years, and he was told POINT BLANK by Rockefeller what the world government plan is, and that mandatory global human RFID chipping is integral to that plan and it’s final implementation.
Once that global RFID chip system is in place, persons will have no civil rights, no human rights, no privacy rights, and no financial privacy under any circumstances. Those who protest or refuse to comply with any governmental directive – even an overtly evil one – will simply be “cut off” from the source of their financial assets, by having their embedded chip de-activated, and literally starved into submission, as they will not be able to access their own assets via the international RFID system. It will become the world fascist “Beast Identification System” which was prophesied in the Bible, literally come to pass.
This global RFID cashless system which has been designed to enslave humankind is evil, and it cannot be allowed to come to fruition. The soul of humankind has a choice. To remain silent is to give one’s consent by default.
We cannot allow this planned global RFID human microchip system to be implemented. Speak out, call your local conservative talk radio show, make your voice heard, email and write, call your senator and congressman and let them know how vehemently you OPPOSE any legislation which will lead to mandatory human RFID chips in this country.
I cannot implore my readers and guests enough about how important this issue is. Make your voices HEARD NOW if you do not want to wake up into a helplessly entrapped socially engineered new dark reality just a few years from now, where you are asked to bring in your health ID card, turn it in, and accept the imbedded chip instead in order to keep working, keep your healthcare coverage and not be jailed.
Chase Kyla Hunter
Historic Aaron Russo Alex Jones Interview: One World Government, RFID Chipped Population, “From Freedom to Fascism”
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Obama Moves For National ID Card, Military Prison For All Dissenters
Contributed by Sorcha Faal
Tuesday, March 09, 2010 5:51
More stories from this contributor
By: Sorcha Faal, and as reported to her Western Subscribers
Important to note about these new laws Obama is preparing his Nation for is that they are all being quietly put into place while the people in America are being distracted by their propaganda media organs to focus their attention on the so called health care debate and have been deliberately hidden in bills without their knowing.New reports coming from America today are warning that as that troubled Nation edges ever closer to what economists are calling the“unstoppable second crash”, and as their descent into outright socialist rule continues unabated, President Obama is preparing to unleash upon his citizens the most draconian and tyrannical laws ever enacted in their entire history.
One of these new “hidden” laws is being put forward as an immigration measure supposedly to deal with their growing numbers of illegal immigrants, but as we can read as reported by the Wall Street Journal News Service has much more ominous implications for all Americans:
“Lawmakers working to craft a new comprehensive immigration bill have settled on a way to prevent employers from hiring illegal immigrants: a national biometric identification card all American workers would eventually be required to obtain.
Under the potentially controversial plan still taking shape in the Senate, all legal U.S. workers, including citizens and immigrants, would be issued an ID card with embedded information, such as fingerprints, to tie the card to the worker.”
To those Americans prepared to oppose Obama’s plan to remake the United States into a Communist Nation another new law will enable the US Military to arrest and hold them without trial forever, and as we can read as reported by the Atlantic Magazine News Service:
“Why is the national security community treating the “Enemy Belligerent, Interrogation, Detention, and Prosecution Act of 2010,” introduced by Sens. John McCain and Joseph Lieberman on Thursday as a standard proposal, as a simple response to the administration’s choices in the aftermath of the Christmas Day bombing attempt? A close reading of the bill suggests it would allow the U.S. military to detain U.S. citizens without trial indefinitely in the U.S. based on suspected activity. Read the bill here, and then read the summarized points after the jump.
According to the summary, the bill sets out a comprehensive policy for the detention, interrogation and trial of suspected enemy belligerents who are believed to have engaged in hostilities against the United States by requiring these individuals to be held in military custody, interrogated for their intelligence value and not provided with a Miranda warning.
In order for Obama’s “grand plan” of communizing the American people to succeed he has deliberately targeted their middle classes for destruction, and no where is this more evident than in millions of them being thrown from their homes, and as we had previously reported on in our February 16th report “Obama Plot To Throw Millions Of Americans From Homes Uncovered”.
Not satisfied with the pace of this destruction of his middle classes, however, Obama is preparing new laws to force a further 5 million of his citizens from their homes and into the streets, and as we can read as reported by the New York Times News Service:
This latest program, which will allow owners to sell for less than they owe and will give them a little cash to speed them on their way, is one of the administration’s most aggressive attempts to grapple with a problem that has defied solutions.
More than five million households are behind on their mortgages and risk foreclosure. The government’s $75 billion mortgage modification plan has helped only a small slice of them. Consumer advocates, economists and even some banking industry representatives say much more needs to be done.”
In our March 2nd report “Russia Warns US Communist Threat Endangering Entire World” we had detailed the plans of Obama’s Communist forces to destroy the United States and further warned these Americans of Congressman Ron Paul’s warning to them that their own government was preparing to openly assassinate all who oppose them, but to no avail as the masses of these people continue to deny the overwhelming evidence showing their destruction is near at hand.
And to the “new world” these unsuspecting Americans are entering into we can glimpse from the Kitco New Service article titled “America’s Impending Master Class Dictatorship” and which warns:
“According to the Federal Reserve’s most recent report on wealth, America’s private net worth was $53.4 trillion as of September, 2009. But at the same time, America’s debt and unfunded liabilities totaled at least $120,000,000,000,000.00 ($120 trillion), or 225% of the citizens’ net worth.
Even if the government expropriated every dollar of private wealth in the nation, it would still have a deficit of $66,600,000,000,000.00 ($66.6 trillion), equal to $214,286.00 for every man, woman and child in America and roughly 500% of GDP. If the government does not directly seize the nation’s private wealth, then it will require $389,610 from each and every citizen to balance the country’s books.
State, county and municipal debts and deficits are additional, already elephantine in many states (e.g., California, Illinois, New Jersey and New York) and growing at an alarming rate nationwide. In addition to the federal government, dozens of states are already bankrupt and sinking deeper into the morass every day.
The government continues to dig a deeper and deeper fiscal grave in which to bury its citizens. This year, the federal deficit will total at least $1,600,000,000,000.00 ($1.6 trillion), which represents overspending of $4,383,561,600.00 ($4.38 billion) per day. (The deficit during October and November, 2009, the first two months of Fiscal Year 2010, totaled $296,700,000,000.00 ($297 billion), or $4,863,934,000.00 ($4.9 billion) per day, a record.)
Using the GAAP accounting method (which is what corporations are required to use because it presents a far more accurate and honest picture of a company’s finances than the cash accounting method primarily and misleadingly used by the U.S. government), the nation’s fiscal year 2009 deficit was roughly $9,000,000,000,000.00 ($9 trillion), or $24,700,000,000.00 ($24.7 billion) per day, as calculated by brilliant and well-respected economist John Williams. (www.shadowstats.com) Fiscal Year 2010’s cash- and GAAP-accounting deficits will likely be worse than 2009’s, given government bailout and new program spending that is on steroids and psychotic.
Putting Fiscal Year 2009’s $9,000,000,000,000.00 ($9 trillion) deficit another way, 17% of America’s private wealth, accumulated over a period of 235 years, was wiped out by just one year’s worth of government deficit spending insanity.”
To if the American people will arise in their righteous wrath to confront the destruction of their Nation it is not in our knowing, other than to note, that in all of history, those who have given up their freedom to despotic rulers have, without exception, condemned themselves, their children, and their grandchildren, to lives of servitude and degradation towards the cruelest of masters who only see them as useless eaters fit for nothing but death.
And do not think for one second that these words are written lightly either, and by clicking on this link you can hear for yourself one of these elites, Bill “Microsoft” Gates, the World’s richest man, calling for the outright destruction of over 1 billion human beings to “de-populate” our Earth…of which you, undoubtedly, are a part of.
© March 9, 2010 EU and US all rights reserved
[Ed. Note: Western governments and their intelligence services actively campaign against the information found in these reports so as not to alarm their citizens about the many catastrophic Earth changes and events to come, a stance that the Sisters of Sorcha Faal strongly disagrees with in believing that it is every human beings right to know the truth. Due to our missions conflicts with that of those governments, the responses of their ‘agents’ against us has been a longstanding misinformation/misdirection campaign designed to discredit and which is addressed in the report “Who Is Sorcha Faal?”.]
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Courtesy of Fox News from 2008
Monday, January 28, 2008
A radio-frequency identification chip at an
RFID convention in Florida in May 2007.
— Microchips with antennas will be embedded in virtually everything you buy, wear, drive and read, allowing retailers and law enforcement to track consumer items — and, by extension, consumers — wherever they go, from a distance.
— A seamless, global network of electronic “sniffers” will scan radio tags in myriad public settings, identifying people and their tastes instantly so that customized ads, “live spam,” may be beamed at them.
— In “Smart Homes,” sensors built into walls, floors and appliances will inventory possessions, record eating habits, monitor medicine cabinets — all the while, silently reporting data to marketers eager for a peek into the occupants’ private lives.
In truth, much of the radio frequency identification technology that enables objects and people to be tagged and tracked wirelessly already exists — and new and potentially intrusive uses of it are being patented, perfected and deployed.
Some of the world’s largest corporations are vested in the success of RFID technology, which couples highly miniaturized computers with radio antennas to broadcast information about sales and buyers to company databases.
Already, microchips are turning up in some computer printers, car keys and tires, on shampoo bottles and department store clothing tags. They’re also in library books and “contactless” payment cards (such as American Express’ “Blue” and ExxonMobil‘s “Speedpass.”)
Companies say the RFID tags improve supply-chain efficiency, cut theft, and guarantee that brand-name products are authentic, not counterfeit. At a store, RFID doorways could scan your purchases automatically as you leave, eliminating tedious checkouts.
At home, convenience is a selling point: RFID-enabled refrigerators could warn about expired milk, generate weekly shopping lists, even send signals to your interactive TV, so that you see “personalized” commercials for foods you have a history of buying. Sniffers in your microwave might read a chip-equipped TV dinner and cook it without instruction.
“We’ve seen so many different uses of the technology,” says Dan Mullen, president of AIM Global, a national association of data collection businesses, including RFID, “and we’re probably still just scratching the surface in terms of places RFID can be used.”
The problem, critics say, is that microchipped products might very well do a whole lot more.
With tags in so many objects, relaying information to databases that can be linked to credit and bank cards, almost no aspect of life may soon be safe from the prying eyes of corporations and governments, says Mark Rasch, former head of the computer-crime unit of the U.S. Justice Department.
By placing sniffers in strategic areas, companies can invisibly “rifle through people’s pockets, purses, suitcases, briefcases, luggage — and possibly their kitchens and bedrooms — anytime of the day or night,” says Rasch, now managing director of technology at FTI Consulting Inc., a Baltimore-based company.
In an RFID world, “You’ve got the possibility of unauthorized people learning stuff about who you are, what you’ve bought, how and where you’ve bought it … It’s like saying, ‘Well, who wants to look through my medicine cabinet?'”
He imagines a time when anyone from police to identity thieves to stalkers might scan locked car trunks, garages or home offices from a distance.
“Think of it as a high-tech form of Dumpster diving,” says Rasch, who’s also concerned about data gathered by “spy” appliances in the home.
“It’s going to be used in unintended ways by third parties — not just the government, but private investigators, marketers, lawyers building a case against you …”
Presently, the radio tag most commercialized in America is the so-called “passive” emitter, meaning it has no internal power supply.
Only when a reader powers these tags with a squirt of electrons do they broadcast their signal, indiscriminately, within a range of a few inches to 20 feet.
Not as common, but increasing in use, are “active” tags, which have internal batteries and can transmit signals, continuously, as far as low-orbiting satellites.
Active tags pay tolls as motorists to zip through tollgates; they also track wildlife, such as sea lions.
Retailers and manufacturers want to use passive tags to replace the bar code, for tracking inventory.
These radio tags transmit Electronic Product Codes, number strings that allow trillons of objects to be uniquely identified. Some transmit specifics about the item, such as price, though not the name of the buyer.
However, “once a tagged item is associated with a particular individual, personally identifiable information can be obtained and then aggregated to develop a profile,” the U.S. Government Accountability Office concluded in a 2005 report on RFID.
Federal agencies and law enforcement already buy information about individuals from commercial data brokers, companies that compile computer dossiers on millions of individuals from public records, credit applications and many other sources, then offer summaries for sale.
These brokers, unlike credit bureaus, aren’t subject to provisions of the Fair Credit Reporting Act of 1970, which gives consumers the right to correct errors and block access to their personal records.
That, and the ever-increasing volume of data collected on consumers, is worrisome, says Mike Hrabik, chief technology officer at Solutionary, a computer-security firm in Bethesda, Md.
“Are companies using that information incorrectly, and are they giving it out inappropriately? I’m sure that’s happening. Should we be concerned? Yes.”
Even some industry proponents recognize risks. Elliott Maxwell, a research fellow at Pennsylvania State University who serves as a policy adviser to EPCglobal, the industry’s standard-setting group, says data broadcast by microchips can easily be intercepted, and misused, by high-tech thieves.
As RFID goes mainstream and the range of readers increases, it will be “difficult to know who is gathering what data, who has access to it, what is being done with it, and who should be held responsible for it,” Maxwell wrote in RFID Journal, an industry publication.
The recent growth of the RFID industry has been staggering: From 1955 to 2005, cumulative sales of radio tags totaled 2.4 billion; last year alone, 2.24 billion tags were sold worldwide, and analysts project that by 2017 cumulative sales will top 1 trillion — generating more than $25 billion in annual revenues for the industry.
Heady forecasts like these energize chip proponents, who insist that RFID will result in enormous savings for businesses.
Each year, retailers lose $57 billion from administrative failures, supplier fraud and employee theft, according to a recent survey of 820 retailers by Checkpoint Systems, an RFID manufacturer that specializes in store security devices.
Privacy concerns, some RFID supporters say, are overblown. One, Mark Roberti, editor of RFID Journal, says the notion that businesses would conspire to create high-resolution portraits of people is “simply silly.”
Corporations know Americans are sensitive about their privacy, he says, and are careful not to alienate consumers by violating it. Besides, “All companies keep their customer data close to the vest … There’s absolutely no value in sharing it. Zero.”
Industry officials, too, insist that addressing privacy concerns is paramount. As American Express spokeswoman Judy Tenzer says, “Security and privacy are a top priority for American Express in everything we do.”
But industry documents suggest a different line of thinking, privacy experts say.
A 2005 patent application by American Express itself describes how RFID-embedded objects carried by shoppers could emit “identification signals” when queried by electronic “consumer trackers.”
The system could identify people, record their movements, and send them video ads that might offer “incentives” or “even the emission of a scent.”
RFID readers could be placed in public venues, including “a common area of a school, shopping center, bus station or other place of public accommodation,” according to the application, which is still pending — and which is not alone.
In 2006, IBM received patent approval for an invention it called, “Identification and tracking of persons using RFID-tagged items.” One stated purpose: To collect information about people that could be “used to monitor the movement of the person through the store or other areas.”
Once somebody enters a store, a sniffer “scans all identifiable RFID tags carried on the person,” and correlates the tag information with sales records to determine the individual’s “exact identity.” A device known as a “person tracking unit” then assigns a tracking number to the shopper “to monitor the movement of the person through the store or other areas.”
But as the patent makes clear, IBM’s invention could work in other public places, “such as shopping malls, airports, train stations, bus stations, elevators, trains, airplanes, restrooms, sports arenas, libraries, theaters, museums, etc.” (RFID could even help “follow a particular crime suspect through public areas.”)
Another patent, obtained in 2003 by NCR Corp., details how camouflaged sensors and cameras would record customers’ wanderings through a store, film their facial expressions at displays, and time — to the second — how long shoppers hold and study items.
Why? Such monitoring “allows one to draw valuable inferences about the behavior of large numbers of shoppers,” the patent states.
Then there’s a 2001 patent application by Procter & Gamble, “Systems and methods for tracking consumers in a store environment.”
This one lays out an idea to use heat sensors to track and record “where a consumer is looking, i.e., which way she is facing, whether she is bending over or crouching down to look at a lower shelf.”
The system could space sensors 8 feet apart, in ceilings, floors, shelving and displays, so they could capture signals transmitted every 1.5 seconds by microchipped shopping carts.
The documents “raise the hair on the back of your neck,” says Liz McIntyre, co-author of “Spychips,” a book that is critical of the industry. “The industry has long promised it would never use this technology to track people. But these patent records clearly suggest otherwise.”
Corporations take issue with that, saying that patent filings shouldn’t be used to predict a company’s actions.
“We file thousands of patents every year, which are designed to protect concepts or ideas,” Paul Fox, a spokesman for Procter & Gamble, says. “The reality is that many of those ideas and concepts never see the light of day.”
And what of his company’s 2001 patent application? “I’m not aware of any plans to use that,” Fox says.
Sandy Hughes, P&G’s global privacy executive, adds that Procter & Gamble has no intention of using any technologies — RFID or otherwise — to track individuals. The idea of the 2001 filing, she says, is to monitor how groups of people react to store displays, “not individual consumers.”
NCR and American Express echoed those statements. IBM declined to comment for this story.
“Not every element in a patent filing is necessarily something we would pursue….,” says Tenzer, the American Express spokeswoman. “Under no circumstances would we use this technology without a customer’s permission.”
McIntyre has her doubts.
In the marketing world of today, she says, “data on individual consumers is gold, and the only thing preventing these companies from abusing technologies like RFID to get at that gold is public scrutiny.”
RFID dates to World War II, when Britain put transponders in Allied aircraft to help radar crews distinguish them from German fighters.
In the 1970s, the U.S. government tagged trucks entering and leaving secure facilities such as the Los Alamos National Laboratory, and a decade later, they were used to track livestock and railroad cars.
In 2003, the U.S. Department of Defense and Wal-Mart gave RFID a mammoth push, mandating that suppliers radio tag all crates and cartons.
To that point, the cost of tags had simply been too high to make tagging pallets — let alone individual items — viable. In 1999, passive tags cost nearly $2 apiece.
Since then, rising demand and production of microchips — along with technological advances — have driven tag prices down to a range of 7 to 15 cents.
At that price, the technology is “well-suited at a case and pallet level,” says Mullen, of the industry group AIM Global.
John Simley, a spokesman for Wal-Mart, says tracking products in real-time helps ensure product freshness and lowers the chances that items will be out of stock. By reducing loss and waste in the supply chain, RFID “allows us to keep our prices that much lower.”
Katherine Albrecht, founder of CASPIAN, an anti-RFID group, says, “Nobody cares about radio tags on crates and pallets. But if we don’t keep RFID off of individual consumer items, our stores will one day turn into retail ‘zoos’ where the customer is always on exhibit.”
So, how long will it be before you find an RFID tag in your underwear? The industry isn’t saying, but some analysts speculate that within a decade tag costs may dip below a penny, the threshold at which nearly everything could be chipped.
To businesses slammed by counterfeiters — pharmaceuticals, for one — that’s not a bad thing. Sales of fake drugs cost drug makers an estimated $46 billion a year. In 2004, the U.S. Food and Drug Administration recommended that RFID be incorporated throughout the supply chain as a way of making sure consumers get authentic drugs.
In the United States, Pfizer has already begun chipping all 30- and 100-count bottles of Viagra, one of the most counterfeited drugs.
Chips could be embedded in other controlled or potentially dangerous items such as firearms and explosives, to make them easier to track. This was mentioned in IBM’s patent documents.
Still, the idea that tiny radio chips might be in their socks and shoes doesn’t sit well with Americans. At least, that’s what Fleishman-Hillard Inc., a public-relations firm in St. Louis, found in 2001 when it surveyed 317 consumers for the industry.
Seventy-eight percent of those queried reacted negatively to RFID when privacy was raised. “More than half claimed to be extremely or very concerned,” the report said, noting that the term “Big Brother” was “used in 15 separate cases to describe the technology.”
It also found that people bridled at the idea of having “Smart Tags” in their homes. One surveyed person remarked: “Where money is to be made the privacy of the individual will be compromised.”
In 2002, Fleishman-Hillard produced another report for the industry that counseled RFID makers to “convey (the) inevitability of technology,” and to develop a plan to “neutralize the opposition,” by adopting friendlier names for radio tags such as “Bar Code II” and “Green Tag.”
And in a 2003 report, Helen Duce, the industry’s trade group director in Europe, wrote that “the lack of clear benefits to consumers could present a problem in the ‘real world,'” particularly if privacy issues were stirred by “negative press coverage.”
(Though the reports were marked “Confidential,” they were later found archived on an industry trade group’s Web site.)
The Duce report’s recommendations: Tell consumers that RFID is regulated, that RFID is just a new and improved bar code, and that retailers will announce when an item is radio tagged, and deactivate the tags at check-out upon a customer’s request.
Actually, in the United States, RFID is not federally regulated. And while bar codes identify product categories, radio tags carry unique serial numbers that — when purchased with a credit card, frequent shopper card or contactless card — can be linked to specific shoppers.
And, unlike bar codes, RFID tags can be read through almost anything except metal and water, without the holder’s knowledge.
EPCglobal, the industry’s standard-setting body, has issued public policy guidelines that call for retailers to put a thumbnail-sized logo — “EPC,” for Electronic Product Code — on all radio tagged packaging.
The group also suggests that merchants notify shoppers that RFID tags can be removed, discarded or disabled.
Critics say the guidelines are voluntary, vague and don’t penalize violators. They want federal and state oversight — something the industry has vigorously opposed — particularly after two RFID manufacturers, Checkpoint Systems and Sensormatic, announced last year that they are marketing tags designed to be embedded in such items as shoes.
Marc Rotenberg, executive director of the Electronic Privacy Information Center, says, “I don’t think there’s any basis … for consumers to have to think that their clothing is tracking them.”
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